Foothill Mobile Vet Logo

Foothill Mobile Veterinary Service, located in the Sierra foothills of Northern California, wanted a logo that conveyed a sense of the region, as well as indicating that the bulk of their clientele consisted of horse owners.

Solution

Rich warm colors that represent the region were used, with custom-created iconic symbols signifying both the foothills and the horse. A strong font for the acronym balances this logo and would be visible from a distance on their vehicles.